There is a new service to set up treasure hunts and guide the hunters in real time . It’s called Cellguided, and as the name suggests it uses cell phone technology to guide the participants with clues, and hints towards the final goal. Rajiv Aggarwal, the brain behind this service, mentioned that it’s fairly simple to setup a hunt. All you need to do is go to the website www.cellguided.com and pick your city, that brings up a Map (powered by Google Maps) of the area. You then pick the start and end points for your hunt with clues on the map. It also creates a code for the treasure hunt, that the participants can punch into their cell phone device after dialing into a phone number provided by Cellguided to authenticate and get directions and clues. The answers to the mystery/hunt are also sent using the cell phone device. The service also keeps track of the time to see which participant is the winner in the race to finish the treasure hunt and keep it exciting and competitive.
The service does not require the user to have an expensive GPS aware device, so any phone with dialing capabilities will be able to participate in the game. Rajiv mentioned that the service will be available free, and he initially wants to gauge user interest and seek traction. His monetization strategy in the future will revolve around Corporate Team Building Events and Museums to create Treasure Hunts to promote and make it exciting for Kids to visit them.
I have created this blog ‘SocialApp’ to track the growing innovation around social software. I have a degree in Computer Science and currently working at a successful Silicon Valley Company. I have a background ranging from embedded devices, networking equipment, desktop applications to web services.
I love to read about technology, science, business/finance and general world activities, etc and stay abreast. In the tech sector I am currently interested in playing/developing in technologies related to the Web and Mobile Devices. The topics in this blog will range from social-software development, social applications, web applications, mobile applications, user psychology, innovation etc and my experiences tinkering with them. I often go to local tech based Meetup’s and will also post about them.