The web has a lot of information on any topic imaginable. All this content could be hidden anywhere from the latest news, blogs, videos to even a 140 character tweet. So, the process to read an article on a given topic of interest become tedious and involves “Searching” and “Filtering” (or jointly discovering) for the right content.
Dan Olsen, the CEO of YourVersion, gave a live demo of the product at the Facebook App Meetup in Palo Alto that lets you “Discover” content based on topics of interest that matter to you. It’s called YourVersion, a real-time discovery engine. He mentioned that the company was bootstrapped since 2007 and they have hardly spent any dollars on coding. The service currently offers a free iPhone App, a Firefox toolbar to check out YourVersion of the web. They will soon be launching an application for Facebook and an IE toolbar.
The service has integration with Facebook using Facebook Connect for authentication. Once you have setup your topics of interest (the service auto-populates the tags for each interest as well), the service will automatically populate the main page with content filtered by categories like news, blogs, webpage’s, twitter, videos, and products. Each story in the list has an easy to share option via email, twitter, facebook. You can also give a quick thumbs up/down to the story and even bookmark it for future. YourVersion also lets you share your Topics/tags to the world based on privacy settings that can be enabled from the Profile page. The service looks promising and it would be nice to see if they let you integrate RSS feeds as well. Check out the Product Tour on their website.